The Treue blog for Small Business Owners

Actionable insights for founders. Explore articles on customer loyalty programs, subscription models, and recurring revenue to help you grow your small business.

Subscription App

Three people in aprons joyfully hug in a cozy bookstore cafe, surrounded by books and colorful flags. Warm, cheerful atmosphere.

How to Launch a Cafe Subscription in 2026

Learn how the cafe subscription model works for cafes across Australasia, North America, & the United Kingdom in 2026 to unlock 5-7x greater customer lifetime.

The Treue Team

Jan 234 min read

Smiling man in apron holds a tablet in a cozy store, assisting a customer handing over a credit card. Warm lighting and shelves in background.

Subscription vs. Loyalty... Which One Should You Launch First?

Deciding between a subscription vs loyalty program for small business? We explain the difference and help you choose the right cash flow model for your business.

The Treue Team

Jan 144 min read

Gloved hand checks dipstick with a white cloth on a TDI engine. Engine parts are visible in the background.

How Do Car Service Subscriptions Work?

Confused about car service subscriptions? We explain how they work, from WOF & oil change plans to repair cover. Compare monthly plans vs pay-as-you-go models.

The Treue Team

Dec 31, 20254 min read

Hands cutting wet hair with scissors and a red comb in a salon, focused and precise action. Blurred background.

How Haircut Subscriptions Are Taking Hold

Can you get a haircut subscription in Sydney, Melbourne, or Auckland? We explore the global shift to haircut subscriptions and memberships and where to find them.

The Treue Team

Dec 26, 20253 min read

Mechanic in overalls works under a lifted car in a dimly lit garage. Tools and license plates visible. Industrial and focused mood.

Beyond the Warranty: The Rise of Auto Service Subscriptions

Worried about repair bills? Discover auto service subscription plans. From monthly car maintenance packages to WOF clubs, learn how to smooth out your car costs.

The Treue Team

Dec 16, 20254 min read

Scissors and a black comb in a white shirt pocket against a beige background, suggesting a hairdresser's tools. Mood is professional.

The "Netflix for Hair" Model: Are Haircut Subscriptions Worth It?

Tired of paying per visit?? Discover how haircut subscription services work. From haircut memberships to family plans, find out if switching saves you money.

The Treue Team

Dec 12, 20254 min read

Cozy café with dim lighting, red neon heart on the wall. People reading by the window. Warm, relaxed atmosphere with vintage decor.

Get "Big Chain" Loyalty Tech for Your Local Cafe

Want a coffee shop loyalty app with subscriptions that build recurring income? Learn how to get Starbucks-style tech for your NZ cafe without the $50k price tag.

The Treue Team

Dec 9, 20253 min read

A subscription model that encourages regular barbershop visits.

Service Subscriptions: Turning Regulars Into Members (A Guide)

Think a subscription model for service businesses won't work? Learn how the "Frequency Rule" proves that car washes, barbers, and salons can build recurring revenue.

The Treue Team

Dec 6, 20254 min read

Active subscription for two fresh loaves weekly at a local bakery, detailing plan terms and redemption methods.

Subscription vs One-Time Sales: The Math of Business Stability

Tired of the revenue rollercoaster? We compare the subscription vs one time sales business model and show why recurring revenue creates a more profitable business.

The Treue Team

Dec 2, 20253 min read

A local retailer uses a tablet to check customer memberships, enhancing the shopping experience in a cozy boutique setting.

Digital Punch Card vs Membership Guide (2025)

Still using a digital punch card? Learn the difference between a punch card vs membership and how to build predictable revenue for your NZ cafe, salon, or shop.

The Treue Team

Nov 17, 20254 min read

Beauty salon owner checks a customer's membership details on a tablet at the reception desk, fostering a seamless and personalised experience.

What Makes the Best Beauty Salon Loyalty App in NZ?

Searching for the best loyalty app for your beauty salon? Learn why punch cards fail and how a salon membership app can reduce no-shows and build recurring revenue.

The Treue Team

Nov 5, 20254 min read

A quiet day at the restaurant, where a subscription app ensures a steady stream of income despite the calm ambiance.

The Best Restaurant Subscription App For NZ

Looking for a restaurant subscription app in NZ? This guide shows you how to create a restaurant membership program to build predictable, recurring revenue.

The Treue Team

Oct 16, 20254 min read

A satisfied customer enjoys their haircut at a modern barber shop offering monthly subscription services through an app.

What Is a Subscription Model?

Wondering what is a subscription model? This guide explains how a recurring revenue model can create predictable monthly income for your NZ small business.

The Treue Team

Oct 13, 20254 min read

A barista greets a customer as he uses the Treue app on his phone to activate his coffee subscription in a bustling café.

The Cafe Subscription App

Discover how the Cafe Subscription App can boost your café's revenue and customer loyalty. Learn the secrets of the Cafe Subscription App now!

The Treue Team

Oct 6, 20255 min read

The Best Loyalty Card App NZ

Tired of bulky wallets and lost loyalty cards? Discover the best loyalty card app in NZ and a smarter way to earn real rewards at your favourite local spots.

The Treue Team

Oct 2, 20254 min read

Server smiling at a man at a cozy bar. She holds a tablet, taking his order. Warm lighting, people in background, dark green walls.

Why Your Business is So Quiet

Tired of quiet days hurting your cash flow? Learn the real problem behind slow periods, their hidden impact, and the solution to drive repeat business, rain or shine.

The Treue Team

Sep 30, 20253 min read

A stylist consults a tablet while a client relaxes with foil in her hair at a modern salon.

The Subscription App for NZ

Searching for a subscription app in NZ? Learn how you can subscribe to your favourite local cafes, salons, and barbers to save money and unlock amazing VIP perks.

The Treue Team

Sep 28, 20253 min read

Customer ordering a meal on a delivery app from their mobile phone

How Delivery Apps Commoditise Your Brand

Wondering how delivery apps commoditise your brand? Learn why high commissions & lost customer data are hurting your NZ restaurant, & discover the escape plan.

The Treue Team

Sep 22, 20253 min read

Hand places receipt on spike with others on a gray surface. Black and white image, creating a structured and organized vibe.

K Road Loyalty Scheme is Brilliant

We love the creative K Road loyalty scheme, but its reliance on paper reveals a deeper truth about modern loyalty. Discover the powerful lesson it teaches us.

The Treue Team

Sep 15, 20253 min read