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We Believe in the Power of Local.

Treue wasn't born in a boardroom. It was born from seeing the news of another local business closing, and realising the transactional treadmill that owners are forced to run on every single day.

We realised that the secret to the "big players'" success wasn't just their size, it was their predictable cash flow.

Smiling barista using a tablet at the counter in a coffee shop.
Hair stylist and client in hair salon, checking tablet and using phone.

Our Mission: Leveling the Playing Field

Founded in New Zealand and expanding to support the next generation of entrepreneurs in the United Kingdom, Australia, and North America, Treue is an all-in-one loyalty and subscription platform built specifically for small businesses.

We believe that a mechanic in Manchester, a café in Melbourne, or a salon in NYC deserves the same recurring revenue tools as a global tech giant. We provide the membership program software and customer rewards app that creates financial stability, so business owners can stop just surviving and start thriving.

The Future We're Building

We envision a future where local economies are more resilient. A future where owners can plan, invest, and hire with confidence, thanks to the predictable cash flow generated by a modern subscription model and customer loyalty program.

Joining Treue isn't just about using a platform; it's about being part of a movement. Our loyalty and subscription app is a tool built to secure the future of local business.

Woman taking order at food truck; customer paying with card outside.

Ready to Build a More Resilient Business?

Stop relying on unpredictable foot traffic. It's time to turn your best customers into a predictable source of income.

Smiling server hands a customer a tablet at the cafe. Customer is using their Treue loyalty and subscription app to order their coffee.

Get the Platform That Builds Your Future-Proof Business.

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